Today we released our latest report, Top 10 Burning Issues in Digital, to provide Comscore’s perspective on the most pressing issues, topics and trends driving debate in the digital media industry. Th...
In the following article entitled “The Downside of Digital Word of Mouth and the Pursuit of Media Quality,” Comscore Co-Founder and CEO Gian Fulgoni is joined by Comscore SVP of Marketing and Insights...