Last week, following two grueling weeks as a part of Comscore’s IPO roadshow team, I spoke at the ARF’s Audience Measurement 2.0 conference in New York. Bob Barocci, the ARF President, had organized...
Comscore's cookie deletion white paper is now available to the public. This white paper goes into much greater detail than previously released, and is a must-read for those serious about understandin...