Measure what matters to make cross-platform audiences and advertising more valuable.

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Cross Platform Audience Measurement

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Plan

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth.

Transact

Build your business around the transformative currency for media measurement in a cross-platform world.

Evaluate

Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence.

Programmatic Targeting, Simplified

Comscore’s dedicated programmatic targeting division, Proximic by Comscore, enables media buyers and sellers to activate a powerful suite of audience and content targeting segments that overcome signal loss and reach users with scale and precision.

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Programmatic Targeting, Simplified

マーケティングのアカウンタビリティを高めます

マーケティング投資の効果を把握できるかが、ブランドの競争力と成長力を左右します。コムスコアは、豊富なデータと高度なデータサイエンスを組み合わせて、ブランドの効果的な施策へのお手伝いします。

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マーケティングのアカウンタビリティを高めます

IAB Webinar: Anatomy of a Video Impression: Navigating Cross-Platform Ad Metrics

As the industry advances toward unified cross-platform measurement, the ability to gauge the overall...

2024年12月5日, Virtual Conference