- February 7, 2025
Fast Facts: Social Media Celebrates the Year of the Snake
Kapil Purandare
Media Specialist, Survey Programming
Maite Azkuna
Senior Analyst, Marketing Content & InsightsLunar New Year festivities began worldwide on January 29, 2025, marking the start of the Year of the Snake - the 6th animal on the Chinese calendar. Here’s a glimpse into how this new lunar year shone on social media.
Key topics covered:
- The impact of the event on social media
- How the “Snake” can interweave brands with athletes' values.
- International celebrities welcoming the Chinese New Year
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