2024 State of Gaming Report
In the past year, ChatGPT and other generative artificial intelligence (AI) large language models (LLMs) have become ubiquitous. This explosive growth has led companies across the media... Read more
Comscore TV Personification
New Year's Audience Guide
Basketball Audience Playbook
Life is Local: Comscore at AWNY, NAB, and CIMM in New York
CIMM Summit 2024
Incremental Voters Reach
Coronation of King Charles III
MET Gala 2023: The Top Trending Celebrities, Publishers, and More on Social
Fast Facts: 2023 Masters® Tournament
A social media hole-in-one: the 2023 Masters® Tournament scored 5% more total actions and 48% more video views than last year.
Rihanna Shines at Halftime and on Social
The Game Day Ads that Dominated on Social
The Big Game 2023 was a Touchdown on Social Media
During Sunday’s match-up between Kansas City and Philadelphia, all eyes were not just on television screens.
2023 Grammys at a Glance
The Wrap on the Golden Globes 2023
Fast Facts: 2022 Emmy Awards
The World Reacts to the Death of Queen Elizabeth II