- 5 novembre 2021
Will travel’s comeback power through despite Delta variant?
Travel took a fall when COVID-19 first hit the U.S. in March 2020.
It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y) growth for both total digital visitation and desktop spend cooled off in recent months, even though in a June 2021 survey, a high percentage of consumers showed neutral or unconcerned attitudes towards taking flights or staying in hotels.
Coronavirus Insights
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