Connect the dots for CTV planning, transacting, and evaluation
Today's marketers need granular, consistent and quality CTV data to drive every step of their cross-platform content planning, campaign measurement and targeting.
Comscore offers a holistic suite of CTV solutions, powered by sophisticated, massive datasets that provide a unified view of consumer media consumption across every screen.
Learn more about Comscore CTV.
Get a total view of digital video and CTV consumption
Streaming Insights
Comscore CTV Intelligence™ provides clients with critical insight into consumer over-the-top (OTT) streaming activity on TV-connected devices, including smart TVs, streaming sticks and boxes and gaming consoles.
Connected Device Insights
Comscore Connected Home™ enables users to better understand consumer engagement with technology and media by measuring behavior across every network- or router-connected device in the home.
Multi-Platform Video Measurement
Comscore Video Metrix® Multi-Platform delivers a total view of consumer digital video consumption across desktops, smartphones, tablets and CTV devices.
Precisely reach desirable audiences on Connected TV and streaming platforms
Privacy-forward Programmatic Targeting
Achieve precision CTV programmatic targeting based on behaviors such as YouTube CTV watchers, OTT SVOD watchers, premium sports paid subscribers, and streaming DVR paid subscribers.
Optimize audience delivery with a full picture of connected TV audiences
Cross-Platform Advertising Measurement
Comscore Campaign Ratings™ is the industry’s leading advertising measurement solution offering in-flight deduplicated reach and frequency audience insights across linear TV, Connected TV (CTV), desktop and mobile.