Comscore’s analysis of holiday shopping trends during the 2009 season was, in some ways, reassuring, with online sales during the November – December period growing 4% over a disastrous 2008 period.
Last week Comscore released our December 2009 U.S. MMX data, which means of course that we can now look back at 2009 and take stock of what happened in the digital world during the past year....