Measure what matters to make cross-platform audiences and advertising more valuable.
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
Plan
Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth.
Transact
Build your business around the transformative currency for media measurement in a cross-platform world.
Evaluate
Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence.
Programmatic Targeting, Simplified
Comscore’s dedicated programmatic targeting division, Proximic by Comscore, enables media buyers and sellers to activate a powerful suite of audience and content targeting segments that overcome signal loss and reach users with scale and precision.
推动营销问责
了解营销投资的影响既能打造，也能破坏品牌的竞争和增长能力。我们将深厚的数据资产与先进的数据科技相结合，帮助品牌投入更多在行之有效的营销，并对效果不佳的营销进行改善。
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