April 23, 2020
Using Alternative Data Sources to Complement Traditional Industry Metrics by Jeremy Baksht
Consumer journeys have become more and more complicated in recent years with the move to digital.
COVID-19 has caused even more shifts in the e-commerce space. How can investors tell what a good investment may be in such a volatile space? The answer may lie in alternative data.
Key Points
- How the consumer journey has changed
- Shifts in consumer behavior due to COVID-19
- What is alternative data?
- What do data science teams do with data to inform investors?
- How to find success in the space
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