Balancing Contextual and Audience Targeting
Pioneering the Next Frontier in Programmatic
Measuring and Optimizing Programmatic KPIs
As advertising strategies continue to evolve, it’s critical for marketers to select, measure and optimize the right performance indicators – particularly in programmatic. Comscore’s trusted partners s...
Activating Comscore Segments for Improved ROI
Selecting Segments Amid Programmatic Clutter
Webinar: Estratégias de branded content e o potencial dos influencers
Thaís de Miranda, Client Insights da Comscore Brasil, compartilhou com o mercado as principais tendências de social media, como otimizar as estratégias de branded content e as infinitas possibilidades...
Hulu Hopes Comscore Campaign Ratings Quantify Shared Viewing
The Future of CTV Advertising Panel
O Cenário das Redes Socias no Brasil
2016 Global Digital Future in Focus
A Realidade do Consumo Digital no Brasil com foco no Rio Grande do Sul
Futuro Digital Global em Foco 2015
Top 10 Estatísticas que Mostram como Economia, Política, Mobile & Entreteni...
Time spent online by the numbers
Sobre o Uso da Internet no Brasil: O enorme Impacto da Copa do Mundo de 201...