- 16 outubro, 2012
Social in a Digital Minute
82% of the world population participates in online social activity. It’s a channel that marketers can’t afford to ignore, but many struggle with how to quantify social activity impact.
Chief Marketing Officer Linda Abraham discusses how to make social measurable, comparable and actionable.
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Medição de Conteúdo Multi-Plataforma
Comscore MMX® Multiplataforma fornece uma visão sem duplicação do comportamento total da audiência em computadores, smartphones e tablets.