- 2021年8月23日
NewsGuard
Comscore
Advertising on Misinformation
Matt Skibinski
General ManagerNewsGuard
Nate Leaf
Senior Director, Activation Product ManagementComscore
An analysis of programmatic advertising data conducted by NewsGuard and Comscore finds that misinformation publishers are reaping billions in annual advertising revenue from top brands
Download the whitepaper to learn how top brands are sending $2.6 billion to misinformation websites each year and what brands, agencies, and ad-tech companies do to make misinformation less lucrative.