- 2016年5月17日
Elements for a successful online measurement
After a series of big changes in digital measurement over the last couple of last months, we talked with Ivan Marchant, VP Peru, Mexico and Central America, Comscore, Inc. about some important issues, like what are the different measurement methodologies used in the digital global marketplace and the tools which help these measurements.
We invite you to watch the following videos which gives us a brief explanation of each of the following topics:
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