Email access via PC had a wider reach across all age groups than it did between smartphone users. In terms of gender, males (70.3 percent) were more avid users of email via smartphone than females (62.8 percent) although it was the opposite for PC access, with the service reaching more females (72.9 percent) than males (71.4 percent).Email access via PC had the highest reach between the 25-34 year olds (80.3 percent) but it was the 35-45 year olds (77.4 percent) that made most use of the service via smartphones.