Comunicados de prensa

20 oct 2010

Russia Has Most Engaged Social Networking Audience Worldwide

Comscore, Inc. (NASDAQ: SCOR) today released a study of internet usage in Russia based on August 2010 data from the Comscore MMX service. The study revealed that Russians are the h...
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13 oct 2010

Comscore Releases September 2010 U.S. Search Engine Rankings

Comscore, Inc. (NASDAQ: SCOR) today released its monthly Comscore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in September with 66.1 pe...
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13 oct 2010

Comscore ARS Study Finds User-Generated Video Reviews Exhibit Elements of Sales Effectiveness Usually Found in Professionally Produced TV Ads

Comscore, Inc. (NASDAQ: SCOR) and EXPO Communications, Inc., a leading consumer-generated video platform, today announced the results of a study on the marketing potential of user-generated...
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12 oct 2010

Comscore Releases September 2010 U.S. Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore Video Metrix service showing that 175 million U.S. Internet users watched online video content in September for an averag...
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7 oct 2010

Orkut Continues to Lead Brazil’s Social Networking Market, Facebook Audience Grows Fivefold

Comscore, Inc. (NASDAQ: SCOR) today released a study on social media usage in Brazil during the month of August 2010. The study found that Orkut continued to lead Brazil’s social networking...
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7 oct 2010

Comscore Releases First Comparative Report on Mobile Usage in Japan, United States and Europe

Comscore, Inc. (NASDAQ: SCOR) today released a study on mobile usage and behaviors in Japan, the United States and Europe from its MobiLens service. The report examined multiple dimensions...
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7 oct 2010

Malaysian Internet Usage Driven Primarily by People in Central Region

Comscore, Inc. (NASDAQ: SCOR) today announced the availability of geographic region-based reporting in Malaysia, further enhancing Comscore’s segmentation capabilities within the market. Th...
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6 oct 2010

Comscore Reports August 2010 U.S. Mobile Subscriber Market Share

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending Aug...
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5 oct 2010

Comscore Announces Availability of Mobile-Optimized Tagging for Publishers

Comscore, Inc. (NASDAQ: SCOR) today announced the availability of mobile-optimized tagging for publishers, providing significantly enhanced measurement of mobile audiences across all geogra...
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4 oct 2010

Comscore ARS Research Highlights Importance of Advertising Creative in Building Brand Sales

Comscore, Inc. (NASDAQ: SCOR) today released findings from Comscore ARS research indicating the importance of sound strategy and strong creative elements in driving effective campaign execu...
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1 oct 2010

Smartphone Subscribers Now Comprise Majority of Mobile Browser and Application Users in U.S.

Comscore, Inc. (NASDAQ: SCOR) today released a report on mobile application and browser usage among Smartphone subscribers based on data from its Comscore MobiLens service. The study found...
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30 sept 2010

Comscore Releases August 2010 U.S. Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore Video Metrix service showing that 178 million U.S. Internet users watched online video content in August for an average o...
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29 sept 2010

Video Makes it Big on the Small Screen in Europe

Video Makes it Big on the Small Screen in Europe
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29 sept 2010

Comscore Reports Top 20 Web Properties in Poland

Comscore Reports Top 20 Web Properties in Poland
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27 sept 2010

Comscore Introduces Digital GRP “Overnights” in AdEffx™ Campaign Essentials

Comscore, Inc. (NASDAQ: SCOR) today announced the introduction of the second generation of Comscore AdEffx™ Campaign Essentials. The new service features several groundbreaking enhancements...
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23 sept 2010

Comscore MMX Ranks Top 50 U.S. Web Properties for August 2010

Comscore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for August 2010 based on data from the Comscore MMX service. Bac...
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22 sept 2010

Comscore Study with ValueClick Media Shows Ad Retargeting Generates Strongest Lift Compared to Other Targeting Strategies

Comscore, Inc. (NASDAQ: SCOR) today released the results of a study conducted with ValueClick Media on the effectiveness of online display advertising according to its media placement strat...
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22 sept 2010

Comscore Launches Mobile Measurement in Japan

Comscore, Inc. (NASDAQ: SCOR) today announced the introduction of its syndicated mobile measurement service, Comscore MobiLens, in Japan. MobiLens offers insights into consumers’ mobile beh...
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