2024 State of Gaming Report
Comscore’s proprietary 2024 State of Gaming report offers a thorough analysis of the US gaming audience, landscape, and emerging trends. This report provides key insights and actionable data to help marketers, content owners, and tech companies capitalize on developing opportunities within this dynamic space.
2024 State of Gaming will help you answer questions including:
- What are the gaming habits, preferences, and spending patterns of US gamers?
- What genres are gamers engaging with across different platforms?
- What is the status of Freemium games and gamer’s willingness to spend on in-game purchases?
- What are Esports and Streaming’s growth and influence on the gaming ecosystem?
- Are Netflix Gaming and other cloud games gaining traction in the market?
- What is the sentiment towards in-game ads?
- How long do gamers watch livestreaming by generations?
- What are the key opportunities to engage the gaming community?
Purchase Report for $3,500 Purchase Report for $11,500
Download the free preview of Comscore’s 2024 State of Gaming presentation which provides detailed insights into US digital gaming audiences and emerging gaming trends, presented by Joseph Delfino, Vice President, Strategy and Business Development, Comscore and Itamar Benedy, Co-Founder & CEO, Anzu at the July 17 ANA Digital and Social Conference. From actionable marketing ideas to consumer behaviors across PC, mobile, and console gaming, seize the fast-moving opportunities in this interactive entertainment market.
Please contact us here to purchase access to the full report1 for $3,500 via an easy-to-navigate dashboard2 with customizable and pre-built visualization modules. Easily craft all the presentations, reports, infographics and graphs you need to deliver a complete, compelling story. Plus, gain access to all add-on segment cuts for an additional $8,000.
Add-on segment cuts include:
- Age Groups: 18-24, 25-34, 35-44, 45-54, and 55-65
- Gender: Male, Female, Non-Binary/Other
- Primary Gamer Type: PC Gamer, Console Gamer, Mobile Gamer
- Gaming Device Type: Combinations of PC, Mobile, and Console (e.g., PC Only, PC and Console, All Three, etc.)
- Console Model: drill down for primary console gamers (e.g., PlayStation 4, PlayStation 5, Nintendo Switch, etc.)
- Custom Filter: get 01 additional data cut based on other existing survey questions and designed by you to meet your strategic needs! Additional custom filters can be purchased for a fee. Please contact us to learn more.
If you still have questions, we would love to hear from you, get in touch with us here.
1 Includes top line results for A18+ for all questions included in the ‘2024 State of Gaming’ annual survey.
2 Access to survey data via Dapresy data visualization platform is limited to 01 account for a six-month period.
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Take a closer look at what is included in the report and why it provides valuable insights into the gaming audience.
