- April 1, 2016
U.S. Summer Travel Trends
Each month Comscore creates a Data Insight presentation on a different topic in digital. In this April 2016 edition, the topic is "Summer Travel".
Summer travelers are likely receptive to different advertising messages based on their life stage, interests and wallet size.
Multi-Platform Content Measurement
Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.