- January 25, 2013

The Rise of Big Data on the Internet

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With 92% of the world’s data being created in just the past two years, it is undeniable that big data is on the rise. Consider these fast facts:

In a second:

  • Google records two million searches
  • Something is bought on eBay via a mobile device

In a minute:

  • 72 hours of video are added to YouTube

In a month:

  • 120 billion pieces of data are added to Facebook
  • Comscore captures 1.4 trillion digital interactions

What trends do you have to keep up with to stay ahead of the curve? This presentation defines what is meant by big data, provides the latest data on e-Commerce sales growth and explores current and projected growth of digital advertising.

Multi-Platform Content Measurement

Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.

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