- March 11, 2011

Age Demographics for Video Viewing Audience in Canada

Persons ages 25-34 comprised 18 percent of the video viewing audience in Q4 2010, but accounted for 22 percent of all videos viewed.

The 55+ age segment showed a lower level of engagement, representing 18 percent of the audience, but accounting for 11 percent of videos.

The Comscore 2010 Canada Digital Year in Review is now available for download.

Video Viewing Audience in Canada