Toggle navigation
Solutions
Advertising
Measure and evaluate advertising across platforms
CTV
Connect the dots for CTV across all screens
Digital
Measure digital audiences for all content types
Marketing Impact
Maximize marketing effectiveness
Movies
Measure global box office performance
Programmatic Targeting
Powerful programmatic tools to target cross-platform audiences
Social
Understand the value of social media audiences
Television
Get a complete view of television audiences
Solutions for
Automotive
CPG
Digital Media
Financial Services
Gaming
Local Media
Pharmaceutical
Political
Retail
Technology
Travel
Case Studies
Overview
Insights
Overview
Rankings
Blog
Presentations & Whitepapers
Join our Email List
Trending Topics
Advocacy & Political Solutions
Instant Insights
Streaming
Box Office
Sports
Featured
2024 State of Gaming Report
Events
Overview
About
Overview
Press Room
Leadership
Investor Relations
Partners
Locations
Privacy
Security
Third-Party Accreditation
Careers
Overview
Job Opportunities
Proximic
Overview
English
Deutsch
Español (América Latina)
Español (España)
Français
Italiano
Português
Login
My Comscore Home
Comscore TV
OnDemand Essentials
Box Office Essentials
International Box Office Essentials
Shareablee
Contact us
Infographic
- July 25, 2011
Top U.S. Smartphone App Categories
More than 76.8 million Americans owned smartphones during the three months ending in May 2011, up 57 percent from the previous year. A look at the top smartphone app categories revealed that Weather apps had the largest audience reaching 31 million smartphone owners, or 40.4% of the total U.S. smartphone audience. Social Networking apps closely followed with a smartphone audience of 29.4 million (38.2% reach), followed by Maps with 25.8 million users accessing this category via apps.
More About
Apps
Rankings
Mobile
×