CIMM East 2024

CIMM Summit East will bring together top executives in media, advertising, technology and measurement for a day of discussions, debates and exclusive research presentations.

Comscore CEO Jon Carpenter will join the panel discussion with CEOs from Nielsen, Videoamp and iSpot ‘Evolve or Evaporate: Can Measurement Keep up with Streaming?’ moderated by CIMM Managing Director Jon Watts.

For more details visit the events page here.

Other session topics will include:

• The current (and future) role of panels
• AI and the transformation of media measurement
• Getting political: Local measurement, targeting and the 2024 election
• Sports, streaming and the audience measurement revolution
• The economics of measurement:
• Can multiple currencies really thrive?
• IP addresses: For counting or currency?
• The CIMM Soapbox -- where CIMM members sound off on newsworthy issues and hot topics

To get in touch with our team visit this link.

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