Comscore Social Insights helps retailers learn more about their engagement levels on posts across platforms

Casey Lane
Casey Lane
Client Success Specialist
Comscore Social Insights helps retailers learn more about their engagement levels on posts across platforms

Download Case Study

The Scenario

The home improvement brand wanted to better understand the social engagement of themselves as well as their main competitors.

The Solution

Comscore Social’s Cross Platform Social Overview allows users to analyze audience, content, and engagement across Facebook, Instagram, and X/Twitter.

The Results

The home improvement brand learned that it has the second highest engagement rate among its competitive set. It also learned that Instagram was their biggest driver for actions and comments.

Social Insights