Featuring: Stephanie Fried, Chief Marketing Officer at Fandom
In this episode of CMO Pulse, Chief Marketing Officer Stephanie Fried of Fandom discusses the incredible opportunity in fan communities, and how viewer and fan behaviors have shifted in the past eighteen months.
Fandom has the largest fan community around "imagined worlds" globally, with over 250,000 different fan communities. Under Fried's leadership, Fandom is embarking on a lot of exciting initiatives to ensure they are able to fully celebrate their fans including a brand relaunch.