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Consumer consumption of media has changed. Your success in the new digital world will depend on how you capitalize on the many digital opportunities that exist today and tomorrow and integrate them with your other media platforms. Your must adapt to survive successfully. In developing your new business models for the digital world, it is essential that you fully understand how consumers are consuming digital media, not only in Canada but also globally.
In this presentation, Brent Lowe-Bernie takes a detailed look at the latest trends in digtial behaviour in the New Brave New World both internationally and domestically.