New consumer survey results from Comscore offers a broad look at how U.S. consumers are spending their time during the COVID-19 pandemic. The data, sourced from over 10,000 online consumers... Leer más
As the COVID-19 pandemic continues to affect consumer demand, there are indications that the worst might be over for the automotive industry. New insights from Comscore shows that the signif... Leer más
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide CoxReps, a leading television representati... Leer más
Comscore today announced a new series of weekly custom reporting options to better understand rapidly-changing consumer behaviors in our new social-distancing world. Leer más
Average U.S. household watched 16 on-demand titles in March; fitness content up 147 percent. Leer más
Comscore and JW Player, the world’s largest independent video platform, are excited to announce that Comscore’s brand safety and contextual categorization segments are available for activati... Leer más
The latest information from Comscore shows that television viewing – particularly at the local level – continues to rise as millions of Americans enter a new month remaining mostly indoors t... Leer más
Comscore today announced the launch of Comscore Quick Score™, a television ratings report that provides viewership insights to local media within 48 hours of broadcast for faster, more effic... Leer más
New insights from Comscore reveal the extent to which U.S. households are now tuning into daytime TV viewership and how television remains a vital outlet for Americans navigating the COVID-1... Leer más
The latest information from Comscore shows that U.S. demand for digital news and entertainment continues to increase across several key categories amid the ongoing COVID-19 pandemic. Leer más
The latest research from Comscore finds that OTT streaming has significantly increased across Connected TVs and streaming boxes/sticks in recent weeks. The higher utilization rates are the l... Leer más
New research from Comscore shows how in-home data usage has jumped as millions more people work from home and at least 70 percent of American schools have shut down amid the COVID-19 pandemi... Leer más
As the world continues to confront the Coronavirus pandemic, the auto industry is preparing for a disruption in its business, with manufacturers already announcing plant shutdowns. Against t... Leer más
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has launched an Epidemic brand safety segment aimed speci... Leer más
As the world adjusts to this new reality will be providing ongoing updates on shifting consumption trends and the resulting impact on the advertising and media industries. Leer más
Comscore announced today a new partnership with Twitch, the leading service and community for multiplayer entertainment. The deal adds tagless audience reporting of Twitch livestreaming, inc... Leer más
Comscore and iHeartMedia today announced a renewal agreement that enables iHeartMedia to continue utilizing Comscore’s industry-leading digital audience measurement. The multi-year agreement... Leer más
New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, shows visitation to electric vehicle segment websites surged 92... Leer más