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MMX Multi-Platform: The Next Generation of Digital Audience Measurement

Comscore Power Half-Hour: Multi-Platform Measurement in a Brave New Digital...

New study finds that the IAB's Mobile Rising Star ad formats are more likel...

The Interactive Advertising Bureau (IAB) has announced the inclusion of five Mobile Rising Stars ad formats into the official IAB Standard Ad Portfolio to enable brand marketers to tell bigger and bol...

New study finds nearly all consumers who interacted with IAB's Mobile Risin...

New study finds that two-thirds of consumers who interacted with a Mobile R...

Asia Pacific Has Largest Daily Online Gaming Audience

Worldwide, nearly 671 million people played an online game using a desktop PC or laptop in April 2013, with 145 million gamers playing on a daily basis. The number of daily gamers differs across the c...

IRCE State of Online Retail Presentation

Magid Abraham talks about advertising trends in web and mobile

As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars R...

Will Tumblr Bring a Younger Audience to Yahoo! Sites?

Comscore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred...

Data Management Big Data

State of the US Online Retail Economy Q1 2013

Trends Shaping Local Search in 2013

Brave New Digital World: From Content to Commerce

UbiquiTV: Video Fragmentation is the New Reality

Comscore at the NewFronts: UbiquiTV is the New Reality

Understanding Subscriber Behaviors for Mobile Operators